Technology Affiliates

Enhance value through technology innovations.

IDEA invites technology organizations and services organizations that support the electrical manufacturing and distribution supply channel to become connected to IDEA as a Technology Affiliate. Technology Affiliates will receive exclusive benefits and participation privileges in IDEA conferences, events, standards meetings, industry briefings, demonstration data, customer activities, and other important IDEA initiatives. To learn more about becoming a Technology Affiliate, please email .(JavaScript must be enabled to view this email address)

ecmarket inc. is a cloud-based solutions developer that created Conexiom – a sales order and invoice automation solution for wholesale distributors and manufacturers. The patent-pending Conexiom solution allows companies to focus on serving customers and managing supplier relationships instead of entering data.

Conexiom revolutionizes critical sales and accounting business practices by automating manual entry with 100% accuracy. Conexiom effortlessly converts emailed and printed customer purchase orders and supplier invoices into automated sales orders and invoices, enabling companies to focus on driving growth. Conexiom helps organizations across the globe maintain a competitive edge.

For more information, visit the Conexiom web site.

DATAgility helps companies drive significant sales growth, build brand loyalty and increase profits, by unlocking the power of high quality product data. If your company has staff dedicated to correcting purchase orders, resolving price differences, adjusting invoices - poor quality product data is likely the culprit! If the information you are sharing on your website is not being easily conveyed to your trading partner websites and B2B systems, you are losing critical sales opportunities. Don’t let the costs of poor quality and unsynchronized product data continue. Contact DATAgility to learn more about our cost-effective enriched catalog content, description building, and data alignment services to leverage your product data as a powerful asset.

For more information, visit the DATAgility, Inc. web site.

Digital Business Architects is a premier IT consulting and software company with a proven track record in building robust web, cloud, and mobile solutions. DBA offers full-cycle software development, systems integration, IT support, and data synchronization services that match their customers' unique requirements. Their deep expertise in technology operations consulting and strategy development is an invaluable asset to their clients.

DBA has worked with IDEA for over 10 years, and developed IDEA’s GDSN online catalog (IRD-CERICOMX), offering data synchronization services to hundreds of manufacturers. In 2016, IDEA designated DBA as its preferred GDSN data synchronization services provider.

For more information, visit the Digital Business Architects website.

Distributor Data Solutions (DDS) was started by Dale P. Holt, founder and owner of Codale Electric Supply, Inc. for 38 years. After recognizing the incredible need for enhanced e-commerce data in the Electrical Distribution industry, Dale set out to change the industry and deliver a revolutionary set of products designed to improve distributors’ e-commerce presence and leverage technology to increase productivity.

For more information, visit the DDS website.

The ElectricSmarts Network has been providing the electrical industry with innovative web-based Marketing, e-Learning, and e-Commerce services for over a decade. Through their Syndicated Content Network, e-Learning Platform, NetPricer electronic pricing service, and SMART eCat e-catalog tool they serve thousands of electrical contractors, MROs, distributors, and manufacturers throughout the industry. ElectricSmarts Network’s mission is to enhance communication and provide value to all levels of the supply chain, improving the efficiency of an already strong channel.

For more information, visit the ElectricSmarts website.

Informediate’s software tools support growing, small-to-mid-size wholesale distributors. From powerful business intelligence tools to robust enterprise resource planning software to specialized consulting services with our responsive, accessible, personal, and dedicated service, Informediate is ready to be your partner in technology solutions.

For more information, visit the Informediate website.

Liaison’s flexible partnership program serves technology vendors, service providers, middleware, and ERP solution providers, and many other types of organizations across a wide variety of industries. Whether you are looking to embed Liaison's integration cloud into your offerings, resell Liaison's technology, set up a referral program, or join forces to create something unique, Liaison is always looking to add to its growing list of valued partners. Visit to discover how Liaison can help you enhance your services, onboard customers faster, reach new markets, and unlock new revenue streams—all while giving time and money back for reinvestment in your core competencies.

For more information, visit the Liaison Technologies website.

The ROC Commerce platform is crafted by a team of hand-picked architects who have extensive experience and expertise working with some of the biggest brands in eCommerce. The team has proven experience designing solutions that produce strong revenues, increase profitability, and deliver a maximum return on investment. ROC has worked with thousands of companies to implement high performance solutions to build software, making ROC Commerce a modern omni-channel experience built feature-rich and with optimal extensibility.

For more information, visit the ROC Commerce website.


Hawk Search offers the Hawk Digital Experience Suite, which delivers a complete e-merchandising solution of intelligent site search, predictive product recommendations, and personalization. For over 300 B2B and B2C eCommerce sites, this technology drives an optimized shopping experience tailored to a customer’s specific needs.

Visit the Hawk Search website for more information, including a custom demo.

"Savance Enterprise is an all-inclusive, full-featured ERP software package created specifically for Electric Wholesale Distributors. Savance Enterprise empowers the modern distributor to maximize profits, win more sales, improve workflow, and eliminate redundant processes. Privately owned and operated for 19 years with a strong dedication to helping our customers grow, Savance Enterprise is different."

For more information, visit the Savance website.

Stibo Systems is the global leader in multidomain Master Data Management (MDM) solutions. Industry leaders rely on Stibo Systems to provide cross-channel consistency by linking product and customer data, suppliers and other organizational assets. This enables businesses to make more effective decisions, improve sales and build shareholder value. During the last 30 years, Stibo Systems has helped hundreds of companies to develop a trusted source of operational information. A privately held subsidiary of the Stibo A/S group, which was originally founded in 1794, Stibo Systems' corporate headquarters is located in Aarhus, Denmark.

For more information, visit the Stibo Systems website.

XOLogic provides businesses with up-to-date Product Catalogs integrated with hosted custom business websites with cloud-based in-store software for Lighting, Electrical, Industrial Supply, Decorative Hardware and Plumbing businesses. Their customers rely on them to keep their Product Catalogs up-to-date on their website and integrated with their accounting systems. 

For more information, visit the XOLogic website.