General Session Keynote Speakers for the 2017 Joint IDEA eBiz/NAED Technology Conference:

Bob Lewis and Justin King

Bob Lewis is founder and principal of B2X Partners. Bob is an industry leader in the areas of product information management and e-commerce. He founded B2X Partners – comprised of a unique mix of industry experts in all areas digital – with an emphasis on helping to solve the B2B challenges in a distribution business model. He is a frequent speaker on digital strategy, technologies and digital business concepts. For the last 20 years, he has been advising both national and independent distributors, manufacturers, buying groups (AD) and industry-based organizations (IDEA) on their digital content and e-commerce programs.

With almost 20 years working in e-commerce, Justin King has been on the forefront of the growth and trends in B2B e-commerce. Justin is a Partner at B2X Partners and the founder of eCommerceandB2B.com and works with customers to help them understand and build e-commerce strategies that are visionary, tactical and have a meaningful business impact. In addition to strategy and execution, Justin is a leading speaker on B2B Customer Experience and eCommerce to industry groups (American Supply Association, UID, HARDI), and a frequent contributor to tED Magazine. 

Gerry O’Brion

Gerry O’Brion is a marketing speaker and author who translates big brand strategies into knowledge that any business can use to win in the marketplace. Gerry’s presentations drive growth with companies of all sizes from small businesses to billion dollar brands. Gerry built his career growing big brands and distills that experience into creating strategies and real ideas that are actionable immediately.

After earning his MBA at the University of Michigan, he worked with Procter & Gamble on brands such as Crisco, Tide, Mr. Clean, and Spic & Span. Next, at Coors Brewing Company he managed Coors Light, a $2 billion business. He was then VP of Marketing for the $1.5 billion Quiznos restaurant chain. Gerry was most recently VP of Marketing for Red Robin Gourmet Burgers, a $1 billon brand.

Gerry works to first understand your unique goals and challenges, and then to deliver a presentation that delivers maximum impact for every dollar you invest. 

Josh Linkner

Josh Linkner – who started his career as a jazz guitarist -– has been the founder and CEO of four tech companies, which sold for a combined value of over $200 million.  He is also a deeply experienced business leader, venture capitalist, top-­‐rated keynote speaker, and author of two New York Times bestsellers: Disciplined Dreaming and The Road to Reinvention.  And yes, he still plays a mean jazz guitar.

Great networking and learning experience. It's all about the people and knowledge shared.

DeAnna Cox, EDI Coordinator, Milbank Manufacturing

A great event! Invigorating general speakers and inspiring session leaders.

Angela LiVolsi, eCommerce Marketing Analyst - Data Sync Specialist, Philips Lighting Electronics N.A

The IDEA E-Biz Forum has so much to offer companies committed to making strides in eCommerce. The knowledge you gain from industry experts and the networking opportunities are second to none."

Tammy Paters, Pricing Manager, ISC Vice Chair, Werner Electric Supply Co.