News & Events


Beyond the 43: Product Descriptor Database

The 43 critical fields contain transactional, marketing, and packaging information that was identified as the most crucial information for distributors to conduct business and sell the manufacturers’ products. However, the IDW actually has more than 350 data fields available for manufacturers to populate. This series will highlight the ways in which manufacturers can take advantage of the other data fields to provide more in-depth information, differentiate their brand, and showcase their products as they see fit. In this article, we will highlight the Product Descriptor Database.

Read More

EDI Expert Video Series 3.0 Episode 5: What is a consolidated EDI invoice?

In EDI Expert Video Series 3.0, IDEA's B2B EDI Solutions Manager Tom Guzik continues to explore the ins and outs of EDI. Intended as a guide to small IT teams making big decisions and changes, this series answers questions about various aspects of EDI implementation, integration, and maintenance. In this episode, we explain what a consolidated EDI invoice is, and when one would use it.

Read More

The IDW and the Power of the “Network Effect”

  • 24 Oct 2016
  • idw

Economists define the “network effect” as a phenomenon whereby a good or service becomes more valuable when more people use it. IDEA’s Industry Data Warehouse (IDW) displays two different network effects, and understanding and capitalizing on this phenomenon is extremely important for your business. Companies that harness the power of networks will dominate the future of the industry, and the IDW can help you be one of them.

Read More