Does your business plan include eCommerce? According to the Cleveland Research Company, the percentage of electrical category sales online could increase by 300% in the next three years. During this webinar, we’ll take a closer look at compelling industry trends in competitor and buyer behavior and review seven best practices to help you maximize eCommerce efforts. We’ll also provide an exclusive demo of IDEA’s web storefront and search engine software, iCIMM2, to help you assess your current eCommerce capabilities. The iCIMM2 is pre-populated with the most up-to-date and accurate product information from the Industry Data Warehouse (IDW) which enables you to easily manage your own online catalog content and integrate it with your ERP system. Join us to learn how your company can knock out online competitors and grow in an increasingly digital world.
Who should attend? Marketing managers, IT/eBusiness managers/coordinators, product managers, and pricing managers/coordinators at electrical distribution companies
Speakers: Suchit Bachalli, VP of Sales, Unilog Content Solutions; Justin Smith, Development & eCommerce Solutions Manager, IDEA
Guest Speaker: Les Johnson, VP/CIO, North Coast Electric Company