Automate daily tasks
and move products
off the shelf.

Learn Why

Want to see which of your trading partners use IDEA's applications?

Better Data. Better Business.

IDEA helps thousands of manufacturers find the most cost-effective methods for running day-to-day business. Our application suite enables manufacturers to quickly and securely share accurate and complete product information, and automate business processes with all their trading partners.

Key Benefits

Securely publish product data to various sales channels and communicate updates throughout all stages of the product lifecycle (IDW)

Evaluate the quality of your product data through the eyes of distributors, and fix data quality issues at their source (IDW)

Automate the quote-to-cash process with trading partners (IDX)

Increase operational control with online document tracking (IDX)

Tools & Services

IDW Analytics Tool

This on-demand assessment tool (formerly Supply Chain Analytics) empowers your team to evaluate the quality of your product data in the IDW through the eyes of distributors, and fix data quality issues at their source. This tool is included in your IDW subscription.

IDX Conversion Tool

Automate order management with trading partners that are not EDI-capable by utilizing the IDX text-to-EDI conversion service. This service (previously iConex) can help you quickly increase the percentage of your orders that are processed electronically, dramatically increasing the productivity of your customer service reps.

IDX Managed Services

The IDX Managed Services (formerly EDI Managed Services) enables you to conduct and expand your EDI operations without the need to hire additional staff or purchase new software. IDEA offers à la carte service options such as EDI Mapping and Managed AS2 Connections so you only pay for what you need.

What Manufacturers are saying

Samer Shehadeh - IDW

Digital Commerce Growth Leader

GE Energy Connections

The IDW Master Data Tool added value by consolidating the process and enabling us to publish our product data one time, certify that it is accurate, and distribute it to all of our trading partners including retailers and distributors. Plus, setup was a one-and-done process. IDEA helped fully synchronize our product information so that any changes or updates to our business system are automatically pushed out to our trading partners through the IDW. Publishing new product information couldn’t be simpler. There’s no need to baby-sit the process and it completely eliminates the inefficiencies of fulfilling one-off customer requests manually.

Read Samer’s Success Story

John Hoffman - IDX

VP Sales & Market Development


The IDX provides us with instrumental advantages; we conduct just about every EDI transaction set (e.g. orders, invoices, SPA reconciliation, order acknowledgement), through the IDX. This application increases speed-to-market and helps us communicate to customers faster because it’s a direct route. The IDX web tools are well-designed, intuitive and invaluable to our team every day.

Read John's Success Story

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