March 27, 2007

Standards PR

ARLINGTON, VIRGINIA, March 27, 2007 – IDEA, a leader in eCommerce solutions and services, today announced the approval of 11 transactions by the EDI (electronic data interchange) Subcommittee within their independent standards body. These transactions include, the 845 Price Authorization, the 852 Product Activity Data, the 820 Remittance Advice, 855 PO Acknowledgment, 856 Advanced Shipment Notice, 844 Request for Rebate, 849 Response to Rebate, 867 Product Transfer/Point of Sale and the supporting B1, B4 and B5 views of the Industry Data Warehouse 832 catalog updates. These transactions join the 850 PO and 810 Invoice previously approved.

The primary objective of the IDEA EDI Subcommittee (EDISC) for 2006 and 2007 has been to review, enhance and update the IDEA published documentation from version 4010 to version 5010 of the American National Standards Institute (ANSI). The initiative provided the opportunity to reconcile the published standard to the industry’s information needs, to revamp the documentation model and revise the process of introducing and managing change. Eleven transactions were prepared and approved by the subcommittee, with subsequent approval by the IDEA standards committee (ISC). These transactions include, the 845 Price Authorization, the 852 Product Activity Data, the 820 Remittance Advice, 855 PO Acknowledgment, 856 Advanced Shipment Notice, 844 Request for Rebate, 849 Response to Rebate, 867 Product Transfer/Point of Sale and the supporting B1, B4 and B5 views of the Industry Data Warehouse 832 catalog updates. These transactions join the 850 PO and 810 Invoice previously approved.

Quality of the documentation and a method of managing the information became critical to the teams ability to effectively prepare a document for approval. As a result of the transaction activity the subcommittee implemented controls to the process of defining, developing, and deploying the newly published updates to the industry. The process introduced models of collaborative information sharing, a common documentation model.

Together with the executive committee, individual subcommittees and industry standard committee, the EDI subcommittee will continue to work through the established transactions towards publication in version 5010, and promote opportunities to streamline processes. We look forward to completing the remaining transactions and encourage input to new business needs. It is the commitment of the participating company’s to the committee rosters that drives the needs of the committee and the speed at which the work progress. We have seen a dynamic year of change and plan to continue driving change, shared knowledge and technology understanding through the next year’s activities.

About IDEA

IDEA is an e-commerce service provider jointly owned by NEMA and NAED. Developed to drive down supply chain costs, IDEA (www.idea-eSolutions.com) provides the Industry Data Warehouse (IDW), a central repository of manufacturer product, pricing, and attributed data; the Industry Data Exchange (IDX) is an Internet-based communications hub that enables business trading partners to exchange business documents using EDI, XML, flat file, or Web form transactions sets; the Industry Retail Database (IRD) a central repository of manufacturer retail product data to meet retail hardware powered by CERICOMX®, CPG and GS1 US requirements; IDEA eCredit (IeC), a hosted industry account receivables reporting database and the Data Audit and Certification (DAC) Program to verify manufacturer data meets specification criteria to ensure data synchronization between business partners.