The big data market is growing daily. According to Forbes, the market reached $18.6 billion in 2013 and is slated to grow to $50 billion by 2017. With numbers like that, it looks like data services are here to stay. This week we offer examples of how big data is impacting manufacturers, retailers and even the federal government.
How will big data affect manufacturing? – Manufacturing Business Technology
The forecast predicts that big data will have a large impact on the way that manufacturers will be able to anticipate the needs of their distributors. Being able to identify patterns and correlations in customer activity and scheduling will create the opportunity for operational efficiency on a larger scale.
With new big data available to retailers, the business-to-customer marketing approach will become more personal than ever. Imagine walking into a store where the sales staff knows not only your basic contact information, but also more detailed data, such as your waist measurements or your recent purchases on Amazon. Did you post online about your cousin’s wedding? The sales staff will know you’re looking for an outfit for the occasion.
Bob Picciano, senior vice president of IBM’s Information and Analytics Group, weighs in on big data and the investment the company has made to help other companies make data-driven decisions. From fighting fraud to developing a more accurate way to diagnose hospital patients, IBM’s big data services are working on multiple fronts.
Data center closures could boost IT firms with alternatives – Washington Post
The Federal Government has been tasked with cutting over 800 of its data centers for a more streamlined alternative. The RiceHadleyGates consulting firm, founded by Robert Gates, Stephen Hadley and Condoleezza Rice, is looking to use data storage systems that will integrate the hundreds of separate systems that currently exist in the government system.