IDEA Expands X-Check℠ Cross-Reference Solution to Manufacturers, Offering Seamless ERP and eCommerce Integration

Industry-leading toolset gives manufacturers powerful capabilities to convert competitive inquiries into sales

ARLINGTON, VA – April 15, 2025 – IDEA, the Industry Data Exchange Association, today announced the launch of IDEA X-Check℠ for Manufacturers, extending its renowned cross-reference toolset beyond distributors to address the unique needs of manufacturers.

This strategic expansion delivers a dual-purpose solution: internally, X-Check seamlessly integrates with manufacturers’ ERP systems, allowing employees to quickly cross-reference products across competitor catalogs; externally, it functions as a manufacturer-branded tool that can be deployed on company websites, enabling customers to easily compare products and convert competitor inquiries into sales. By combining robust back-office integration with customer-facing functionality, X-Check creates both operational efficiencies for staff and enhanced digital experiences that drive customer conversion.

“Cross-referencing competitive products has traditionally been one of the most time-consuming and error-prone processes for manufacturers,” said Patrick Knight, President & CEO of IDEA. “With X-Check for Manufacturers, we’re reinforcing our commitment to developing robust solutions that help manufacturers propel their businesses forward in complex competitive landscapes.”

“Manufacturers have been eager for a tailored cross-reference solution,” explained Brett Anderson, Director of Products & Solutions at IDEA. “What truly differentiates X-Check for Manufacturers is our commitment to ongoing data integrity. While many companies struggle to maintain cross-reference databases as markets evolve, our regular updates ensure manufacturers have the same reliable foundation for business decisions that has made X-Check indispensable to distributors.”

IDEA X-Check for Manufacturers delivers benefits across multiple business dimensions:

  • Operational Efficiency: Time savings and streamlined workflows
  • Enhanced Customer Experience: Simplified product selection and self-service options
  • Business Growth: Expanded market reach and increased sales conversion
  • Data Integrity: Powered by IDEA’s expertise in industry data stewardship

Availability and Pricing

IDEA X-Check is available immediately. Interested manufacturers can:

About IDEA

IDEA is the Industry Data Exchange Association, dedicated to providing data management solutions that enable manufacturers, distributors, and other industry stakeholders to operate more efficiently. For nearly 30 years, IDEA has been the trusted partner for standardizing and managing industry data.

For more information about IDEA, visit www.IDEA4Industry.com.

Media Contact

Laurie McElroy, Marketing Director, lmcelroy@idea4industry.com, 720-404-6777