One Data Model. Syndicate to Multiple Formats. More Consistent Product Data.

The Harmonized Data Model (HDM) will evolve IDEA Connector into a next generation data syndication platform capable of efficiently supporting multiple syndication formats.


IDEA Connector showing on a laptop.

IDEA Connector logoIDEA Connector is the premier Master Data Management (MDM) platform that allows electrical channel trading partners to securely share accurate product information from a single source like never before.

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IDEA Exchange showing on an iPad

IDEA Exchange logo

IDEA Exchange is an electronic data interchange (EDI) that provides digital integration services between trading partners to facilitate smarter and faster business transactions.

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How IDEA Works For You

IDEA Connector

IDEA Exchange