Posts Tagged ‘IDEA’
IDEA Connector Update Introduces New Attributes, Code Sets, and Digital Assets
Distributors have spoken — they need more complete product data to better serve customers and power their digital initiatives. IDEA is thrilled to announce that these new data fields and codes are now available for manufacturers to populate! Together, manufacturers and distributors can more effectively serve their mutual customers with the most complete, consistent, and…
Read MoreAI Isn’t a Shortcut Around Bad Data: It’s a Multiplier
eBiz 2025 | October 8–10 | Nashville, TN AI has been at the center of countless conversations lately, and it’s no surprise. From order entry automation to intelligent search to personalized product recommendations, the tools now available to manufacturers and distributors are powerful and evolving fast. But as IDEA’s Denise Keating recently pointed out recently…
Read MoreFrom Selling More to Engineering Better Customers: The Evolving Role of the Sales Representative
An effective salesperson no longer sells a product or service, but engineers better customers. Read how.
Read MoreFrom “Sell More Stuff” to “Build Better Customers”
Your business hinges on maximizing customer potential. IDEA Data Whispers makes that easier for your sales team. Learn how.
Read MoreLive Webinar: Turning Analytics Into Actionable Sales Intelligence
Traditional analytics can overwhelm sales and management teams with charts and dashboards, when what they really need is clarity. Enter Data Whispers – a revolutionary tool that translates complex customer data into clear, prioritized talking points. It analyzes sales, pricing, operations, and trends to create customized account playbooks and delivers insights in plain language –…
Read MoreGraybar’s Danna Stone Is Shaping the Future on the IDEA Board
Since joining the IDEA Board in 2024, Danna Stone of Graybar has been championing development of new tools for faster knowledge transfer.
Read MoreAnalytics Your Team Will Actually Use: Data Whispers
Data analytics is great in theory, but few sales teams want to sift through charts and tables. Data Whispers is changing that.
Read MoreIDEA Launches “Data Whispers” to Transform How Electrical Industry Manufacturers and Distributors Interact with Business Intelligence
IDEA announced the launch of Data Whispers, a groundbreaking solution that delivers actionable customer insights directly to electrical industry professionals—both manufacturers and distributors—at the moment they need it most. In an industry where time is money and customer relationships are paramount, Data Whispers transforms complex data analytics into simple, actionable notifications that sales representatives, branch…
Read MoreDelivering on Customer Needs: Why Mary Derrick Leads with Data
Mary Derrick, IDEA Board OfficerVice President of Power Products, Schneider Electric Product data isn’t just technical details and specs—it’s the foundation of a better customer experience. That’s how Mary Derrick, Vice President of Power Products at Schneider Electric and IDEA Board member, sees it. “To meet customer needs, we need the right data in the…
Read MoreIDEA Expands X-Check℠ Cross-Reference Solution to Manufacturers, Offering Seamless ERP and eCommerce Integration
Industry-leading toolset gives manufacturers powerful capabilities to convert competitive inquiries into sales ARLINGTON, VA – April 15, 2025 – IDEA, the Industry Data Exchange Association, today announced the launch of IDEA X-Check℠ for Manufacturers, extending its renowned cross-reference toolset beyond distributors to address the unique needs of manufacturers. This strategic expansion delivers a dual-purpose solution:…
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