Posts Tagged ‘IDEA’
Webinar: Product Data Your Way – How IDEA Empowers Flexible Product Data Syndication
Explore how IDEA’s HDM empowers manufacturers to syndicate product data using ETIM, IDEA CAS, or a hybrid approach.
Read MoreElevating Brand Integrity: IDEA’s Brand Registry Empowers Manufacturers and Distributors
In today’s fast-changing marketplace, brand integrity is essential for manufacturers. With frequent mergers, acquisitions, and evolving product lines, maintaining accurate and consistent brand information is critical – not only for protecting intellectual property, but also for ensuring products are easily found and trusted by customers. IDEA’s Brand Registry serves as a centralized repository for all…
Read MoreRockwell Automation’s Tessa Myers is Bringing Global Perspective to IDEA’s Mission
For Tessa Myers, serving on the IDEA Board is a chance to strengthen the connection between distributors, manufacturers, and the customers they serve together
Read MoreYou Spoke. We’re Listening. Together We’re Building Better Data.
Over the past few months, the IDEA community has shared valuable input through the Voice of the Customer Survey and our eBIZ conference. Your message was clear: Data quality isn’t just important — it’s essential to powering eCommerce success and efficiency across the electrical industry. Manufacturers, distributors, and contractors alike expressed a strong desire for clearer standards, better tools, and shared accountability to ensure product data is accurate, complete, and consistent. Defining…
Read MoreIDEA Connector Update Introduces New Attributes, Code Sets, and Digital Assets
Distributors have spoken — they need more complete product data to better serve customers and power their digital initiatives. IDEA is thrilled to announce that these new data fields and codes are now available for manufacturers to populate! Together, manufacturers and distributors can more effectively serve their mutual customers with the most complete, consistent, and…
Read MoreAI Isn’t a Shortcut Around Bad Data: It’s a Multiplier
eBiz 2025 | October 8–10 | Nashville, TN AI has been at the center of countless conversations lately, and it’s no surprise. From order entry automation to intelligent search to personalized product recommendations, the tools now available to manufacturers and distributors are powerful and evolving fast. But as IDEA’s Denise Keating recently pointed out recently…
Read MoreFrom Selling More to Engineering Better Customers: The Evolving Role of the Sales Representative
An effective salesperson no longer sells a product or service, but engineers better customers. Read how.
Read MoreFrom “Sell More Stuff” to “Build Better Customers”
Your business hinges on maximizing customer potential. IDEA Data Whispers makes that easier for your sales team. Learn how.
Read MoreLive Webinar: Turning Analytics Into Actionable Sales Intelligence
Traditional analytics can overwhelm sales and management teams with charts and dashboards, when what they really need is clarity. Enter Data Whispers – a revolutionary tool that translates complex customer data into clear, prioritized talking points. It analyzes sales, pricing, operations, and trends to create customized account playbooks and delivers insights in plain language –…
Read MoreGraybar’s Danna Stone Is Shaping the Future on the IDEA Board
Since joining the IDEA Board in 2024, Danna Stone of Graybar has been championing development of new tools for faster knowledge transfer.
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