IDEA Partners with Salsify to Automate How Manufacturers Publish Product Data to IDEA Connector

New integration replaces manual exports and custom builds with two pre-built channels that send Salsify PIM data directly into IDEA Connector News Summary IDEA, the electrical industry’s data and technology provider, announces an integration with Salsify that lets manufacturers publish product data directly from the Salsify PIM into IDEA Connector, the industry’s platform for standardized…

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Featured in Supply House Times: The Distributor Sales Role Is Changing

supply house times mark mcgready sales tech

Mark McGready, IDEA’s Director of Data Analytics, was featured in Supply House Times this month with a take on where the distributor sales role is heading. If you manage a sales team or are thinking about how distribution is evolving, this one is for you. Where the opportunity is hiding Most distributor revenue is habitual.…

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The eBiz 2026 Conference Keynote Will Make You Uncomfortable. That’s the Point.

eBiz technology conference keynote speaker Shawn Kanungo

When the world changes faster than your strategy, doubling down on what worked before isn’t stability. It’s a slow way to fall behind. Shawn Kanungo, disruption strategist and bestselling author, opens eBiz 2026 with specific, actionable techniques for staying relevant when relevance is a moving target.  You’ll leave with a fresh perspective and practical tools…

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Case Study: How Legrand Made Product Data a Competitive Advantage with IDEA Pro Data Services

Legrand data quality case study IDEA Connector IDEA Pro Data Services

Building the Right Data Foundation for Measurable Results KEY TAKEAWAY IDEA and Legrand’s strategic collaboration transformed product data quality into a competitive advantage for Legrand’s North & Central America region. By investing in the right people, systems, and governance, Legrand significantly increased the number of data fields syndicated through IDEA Connector, accelerated its MDM implementation,…

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NAED Selects IDEA and Pull Logic Joint Venture to Develop Industry-Owned ‘Where’s My Stuff?’ Supply-Chain Visibility Solution

supply chain visibility projectnexus announcement NAED

St. Louis, MO — [May 13, 2026] — The National Association of Electrical Distributors (NAED), through its Digital Center of Excellence, announced that its Board has authorized a co-investment arrangement with the Industry Data Exchange Association (IDEA) and Pull Logic to build the first of its kind, industry-owned, ‘Where’s My Stuff?’ middleware solution. The initiative…

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April Newsletter

Stay ahead in electrical industry with the IDEA Tech360 Newsletter – expert insights on data solutions, digital transformation, automation, and industry trends.

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March Newsletter

Stay ahead in electrical industry with the IDEA Tech360 Newsletter – expert insights on data solutions, digital transformation, automation, and industry trends.

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