Live Webinar: Turning Analytics Into Actionable Sales Intelligence

Traditional analytics can overwhelm sales and management teams with charts and dashboards, when what they really need is clarity. Enter Data Whispers – a revolutionary tool that translates complex customer data into clear, prioritized talking points. It analyzes sales, pricing, operations, and trends to create customized account playbooks and delivers insights in plain language –…

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Learning Portal Power User Spotlight

Sonal Purani Distribution Data Manager RAB Lighting Inc. Years in the Electrical Industry: 9 What do you think is most valuable about the courses in the IDEA Learning Portal? We all work remotely and at different hours. I may have to wait until the next day to get an answer, which is mostly available in…

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Delivering on Customer Needs: Why Mary Derrick Leads with Data

Mary Derrick, IDEA Board OfficerVice President of Power Products, Schneider Electric Product data isn’t just technical details and specs—it’s the foundation of a better customer experience. That’s how Mary Derrick, Vice President of Power Products at Schneider Electric and IDEA Board member, sees it. “To meet customer needs, we need the right data in the…

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Five Keys to Thriving in a Digital Economy: Elevate Your Distribution Business Through Digital Innovation

Five Keys to Thriving in a Digital Economy: Elevate Your Distribution Business Through Digital Innovation Distributors today must balance inventory management, supplier relationships, and customer expectations in an increasingly digital marketplace. This webinar, led by Mike Wentz, Vice President of Sales and Marketing at IDEA, delivers five essential strategies that empower distributors to transform challenges…

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Learning Portal Power User Spotlight

Carol Fiorillo Sales Operations Specialist Specified Technologies Inc. Years in the Electrical Industry: 10 What do you think is most valuable about the courses in the IDEA Learning Portal? The courses in the IDEA Learning Portal are exceptionally well-structured and offer tremendous value. The flexibility to re-visit and review procedures at any time is invaluable,…

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Five Keys to Thriving in a Digital Economy: Transform Your Manufacturing Operations Through Digital Excellence

Five Keys to Thriving in a Digital Economy: Transform Your Manufacturing Operations Through Digital Excellence In today’s competitive landscape, manufacturers face unique challenges in streamlining operations, managing complex product data, and maintaining efficient communication with distributors and end-users. This webinar, presented by Mike Wentz, Vice President of Sales and Marketing at IDEA, reveals five proven…

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Honoring Digital Innovators: Ed Heon

Ed Heon

The world of product data management has been shaped by visionaries who saw the future before the industry did. As part of IDEA’s Digital Innovators series, we’re honoring the unsung heroes who pioneered data standardization, synchronization, and syndication, transforming how distributors and manufacturers do business. Today, we recognize Ed Heon, a trailblazer whose work has…

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