Convert Lost Opportunities to Sales with IDEA
X-Check, Sponsored by NAED

The most comprehensive product relationship database in the electrical industry, IDEA X-Check, sponsored by NAED, lets distributors easily sell alternative products 24/7 with the same fit, form, and function online without sales team or customer service involvement. 


Maximize ROI in Every Sale

If your business is not utilizing up-selling and cross-selling, you are leaving money on the table. Amazon reports up to 35% of its total sales comes from product recommendations. IDEA X-Check creates connections and relationships between 750,000+ products from 835 different manufacturers—and minimizes customers’ effort by displaying information relating to the accessories, upgrades, and parts associated with the product. With 1MM+ one-to-one cross references and more added daily, you can keep buyers engaged on your site and compete against online giants.

Help Customers Find the Products they Need — Fast

Using master electricians as subject matter experts to guide the program, IDEA X-Check can not only find obsolete or discontinued items that have been replaced with new items, but also recommend special tools that may be needed to install a part. If a customer requests an out-of-stock or obsolete product or a brand you don’t carry, your site can automatically display a suitable in-stock substitution that has the same fit, form, and function.

IDEA eBiz is an annual event dedicated to eBusiness in the electrical industry and brings together key electrical supply chain leaders through a mix of general sessions, breakout sessions, and roundtable networking discussions. This user group meeting brings together IDEA customers and suppliers to learn the latest technologies, share ideas and best practices, and network with industry peers.

Shot on 20220308 in Chantilly, VA
Laurence L. Levin

IDEA X-Check Houses all Product Relationship Data, including:


Products that can be sold to make the core product more useful


Obsolete parts tied to new parts


Products no longer made


Get/better/best and upgrade relationships

Related Products

Products sold together

Similar Products

Products within a group that have more than one variant that have the same function

Get Up and Running in No Time

IDEA X-Check offers tailored configurations that easily integrate into your ERP system and e-commerce platform, allowing your sales team and customers to view cross-references with just a few simple keystrokes. You can go live in a matter of days—not months—with minimal IT involvement. Implementation is straightforward and training your staff on how to use the data is intuitive and easy.

IDEA X-Check is easy to use on an ongoing basis:

Scheduled Digital Downloads

Custom-tailored Exports

IDEA Staffed Implementation and Support Team


“IDEA X-Check is a great resource for out-of-stock items. It redirects users to a screen that lists all the available substitute products. They dont even have to think about it. No more digging through catalogs or going out to search for the products on the internet.”

Phil Hale

CIO, Elliott Electric Supply

Never Miss a Sale with IDEA

Schedule a call with the team to get started.