April Newsletter

Here’s what you’ll learn about in this month’s newsletter:

  • Join us in welcoming Martina Schubert to the IDEA Board of Directors
  • Learn about IDEA’s X-Check℠ Cross-Reference Solution for Manufacturers
  • eBiz 2025 Registration is Now Open – Register Now and Save!
  • What’s New in the Learning Portal?
  • Welcome, new IDEA OrdrTrak Distributor Mars Electric
  • Follow us on LinkedIn and Subscribe on YouTube

Martina Schubert Joins IDEA Board of Directors 

The Industry Data Exchange Association (IDEA) today announced the appointment of Martina Schubert, Chief Information Officer at Van Meter Inc., to its Board of Directors.

“IDEA is an innovative leader in our industry when it comes to using technology and data to advance how we do business,” said Patrick Knight, President & CEO of IDEA. “We’re honored to have Martina join our board as we navigate the rapidly evolving technology landscape.”

Schubert will contribute her expertise in leveraging technology to enhance customer experience and operational efficiency within the electrical distribution sector.


IDEA Expands X-Check℠ Cross-Reference Solution to Manufacturers

Industry-leading toolset gives manufacturers powerful capabilities to convert competitive inquiries into sales

On Tuesday, April 15th, IDEA announced the launch of IDEA X-Check℠ for Manufacturers, extending its renowned cross-reference toolset beyond distributors to address the unique needs of manufacturers.

“Manufacturers have been eager for a tailored cross-reference solution,” explained Brett Anderson, Director of Products & Solutions at IDEA. “What truly differentiates X-Check for Manufacturers is our commitment to ongoing data integrity. While many companies struggle to maintain cross-reference databases as markets evolve, our regular updates ensure manufacturers have the same reliable foundation for business decisions that has made X-Check indispensable to distributors.”


Registration is now open for eBiz 2025: the electrical industry’s leading digital transformation summit 

Connect with decision-makers who speak your language.

Leave with strategies that power profits.

Spark Your Success

⚡Master data-driven operations
⚡Optimize your digital commerce playbook
⚡Network with industry powerhouses
⚡Experience Nashville’s electric nightlife

Who’s Plugging in: Digital leaders, data specialists, sales strategists, and forward-thinking professionals across the electrical supply chain

Get Amped: Keynotes | Breakouts | Expert Bar | Innovation Hub | eBiz Night Out


What’s New in the IDEA Learning Portal?

It’s Official! The IDEA Connector Upgrade is complete and ready for you to log in.
Log in to the IDEA Learning Portal and download the training materials which supports new IDEA Connector functionality.

  • Check out the changes in the repositories, this is where those hidden gumball features are now displayed on your main repository view.

You can find updated course materials, pdf instructions, and screenshots to the saved search, export, validate selected records, & the new gumball option preview available to manufacturers in the IDEA Learning Portal in the following course materials:

  • Navigating IDEA Connector
  • Exporting
  • Saved Set & Saved Search
  • Dashboard references

Learning Portal Q&A Sessions

  • Join our special distributor customer Q&A session live at 12:00 pm EDT on April 24th to learn about IDEA X-Check and meet Brett Anderson, IDEA’s Director of Products & Solutions. Hear how this distributor product solution works to support your business requirements to manage cross references, product relationships, product keywords, and so much more.
  • Great News! A special IDEA X-Check Manufacturer Q&A presentation is scheduled for May 22nd at 12pm EDT hosted by Brett Anderson, Director of Business Products & Solutions. This new top-tier tool integrates with your existing systems with customer-facing features, creating staff efficiencies while enhancing digital experiences that boost customer conversion. You don’t want to miss this special event! Watch for your Teams invitation coming soon to register and attend.
  • Did you miss the March 27th Distributor/Manufacturer Extraction Process & Custom Map Configurations Q&A Webinar? Watch now, on demand! Take a deep dive into IDEA Connector Extraction types and learn how Standard & Custom Map Configurations supports distributor and manufacturer product data extraction. Distributors click here, Manufacturer click here.

Your IDEA Customer Success Team is always here to support you – reach out if we can help: Ideacustomersuccess@idea4industry.com.


New Distributor Added to IDEA OrdrTrak