IDEA’s board and management team share a common goal: to anticipate customers’ needs and to deliver innovative solutions that make the supply chain’s processes faster, easier and more efficient. To make this vision a reality, IDEA has selected a board that reflects our customer base—half manufacturers and half distributors. IDEA’s tagline “by the industry, for the industry” is not just a catchphrase. We want to know what our customers think so we can meet their needs on time, every time.
The IDEA team is constantly striving to help customers meet their eBusiness goals. Fast response times and attentive support are one of IDEA’s top priorities. Whether you have a quick question or a large concern, we want you to feel comfortable reaching out to us. We’ll connect you with the right product specialist or department manager, and we’ll work with you step by step until you are where you want to be.
President, Standard Electric Supply
Stern is former Chairman of the Board of Directors of the NAED. He previously has been involved with NAED serving on the LEAD Committee, as a member of the South Central Regional Council, leading the Region as its Vice President in 2008.
Senior VP, Lifecycle Services, Rockwell Automation
Frank has over 30 years of experience with key leadership roles in Drive Systems, Standard Drives, Control & Visualization, as well as Senior VP, Architecture & Software. He holds a Bachelor’s in Electrical Engineering and Master’s in Business Administration.
Past Chair, Treasurer
President, Data, Power and Control, Legrand North America
DiBella joined Legrand in 2004 as Chief Information Officer. In 2007, he was appointed VP & GM of the Wiremold operation and named President of the EWS division in 2014. Prior to Legrand, Brian held various management consulting positions.
Chief Information Officer, Elliott Electric Supply
Hale is responsible for the company’s software development, hardware, networking, B2B and B2C eCommerce, business intelligence, and documentation of processes and systems.
Vice President, Channel Strategy & Digital Enablement
After joining Schneider Electric in 2009, Mary has held various leadership positions. As VP of US Channel Strategy, she is responsible for growth through distribution as well as leading digital enablement, eCommerce, program optimization, and Channel operations.
Vice President, Business Process Management
A WESCO associate since 1978, Rick Gigliotti began as a District Trainee. He’s been at WESCO’s Corporate Headquarter Office in Pittsburgh, PA for the past 15 years, serving in Functional Leadership roles throughout the organization.
President & CEO, Revere Electric Supply
Paul has over 30 yrs experience in the industry. As CEO of Revere Electric since ’03, his focus has been financial strength & flexibility to enable strategic investments aligned with world class customer service. Paul served on the board of NAED & participates in various councils.
President & CEO, Atkore International
Before becoming CEO, Bill had over 5 years in roles of increasing responsibility with Atkore, including the overall management of the Atkore Electrical Raceway reporting segment and President of Conduit & Fittings business unit. Bill also serves on the NEMA Board of Governors.
President & CEO
Oldfather was VP of Sales & Marketing, later Executive VP of Operations for Tristate Electrical Supply Co. Followed by Sr. VP of Sales for Contractors and Installers at Hagemeyer. He served as VP, then President of US & CA Electrical Divisions at AD. Oldfather was also part owner & VP of Jigsaw Systems until 2019.
Heather has been an accounting professional for almost 25 years.
She is an active volunteer and serves on the board of a foundation giving back to the community around her.
Heather has a degree in Accounting and Information Systems from Georgia Southern University.
Vice President, Sales
Mike has nearly 40 years of experience in the electrical industry. His knowledge and experience make him a vital player in the organization. During his time with IDEA, he has grown the client base significantly, facilitated industry advisory groups and successfully rebranded IDEA’s products.
Director of Business Development
Sherri is an electrical industry veteran with 35 years experience, including procurement and sales with Rexel. She leads IDEA Client Solutions and Pro Data Services. Sherri also directs new manufacturer sales for IDEA Connector. Sherri helps manufacturers successfully navigate eBusiness and product content initiatives.
Director, Digital Integration Services
Tom brings to IDEA nearly 30 years of experience working with electronic data interchange (EDI), 20 of which have been in the electrical industry. Prior to joining IDEA, he also worked with SAP systems, inventory control, logistics and warehousing, and Vendor Managed Inventory (VMI).
Director, Strategic Accounts
Susan has over a decade of electrical channel experience and more than 25 years’ experience working with product content and product data analysis. Prior to joining IDEA, Susan was integral to Vista Information Services while working at Epicor and spearheaded the market research project in the electrical industry.
Director of Information Technology
Bill has over 35 years of system development and IT management. Bill’s experience includes cloud computing, info assurance, network design, data center operations & software development. Before joining IDEA, Bill worked in the Federal and Dept. of Defense providing secured system managed services for 16 years.
Director of Global Product Management
Brenda has over 12 years of demonstrated accomplishments delivering software solutions and managing teams of developers and business analysts. She collaborates with cross-functional teams to identify opportunities for process improvements and deliver software solutions.
Director of Digital Ops & Marketing
Dena has a diverse background in digital marketing & merchandising, customer relations, sales, market research, & management. Her success in roles from many different aspects & perspectives, give her a 360° view of customers & business processes. She’s worked in the industrial industry for 8+ years. Dena has a marketing degree from Elmhurst University.