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IDEA’s board and management team share a common goal: to anticipate customers’ needs and to deliver innovative solutions that make the supply chain’s processes faster, easier and more efficient. To make this vision a reality, IDEA has selected a board that reflects our customer base—half manufacturers and half distributors. IDEA’s tagline “by the industry, for the industry” is not just a catchphrase. We want to know what our customers think so we can meet their needs on time, every time.

The IDEA team is constantly striving to help customers meet their eBusiness goals. Fast response times and attentive support are one of IDEA’s top priorities. Whether you have a quick question or a large concern, we want you to feel comfortable reaching out to us. We’ll connect you with the right product specialist or department manager, and we’ll work with you step by step until you are where you want to be.    

Board Officers

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David Rosenstein

Board Chairman
President & CEO, Connexion

David Rosenstein is president and chief executive officer of Connexion, a privately held provider of electrical and energy business solutions headquartered in Buffalo Grove, IL.

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Phil Hale

Board Vice Chairman
Chief Information Officer, Elliott Electric Supply

Hale is responsible for the company’s software development, hardware, networking, B2B and B2C eCommerce, business intelligence, and documentation of processes and systems.

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Rick Gigliotti

Board Secretary
VP of Sales Operations, WESCO Distribution

A WESCO Distribution associate since 1978, Rick Gigliotti began as a District Trainee. He’s been at WESCO’s Corporate Headquarter Office in Pittsburgh, PA for the past 15 years, serving in Functional Leadership roles throughout the organization.

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Andrew Quinn

Board Treasurer
President, ILSCO Corporation

Andrew Quinn is President of ILSCO Corporation, a manufacturer of electrical connectors. Quinn is a member of NEMA’s Power Equipment Division Board as well as a member of NEMA’s Business Innovation Council and the Government Relations Committee.

Bill Waltz

Board Officer
President & CEO, Atkore International

Mr. Waltz was promoted to this position in September 2017 with responsibility for overall management of the Atkore Electrical Raceway reporting segment. Previously, Mr. Waltz was President of Conduit and Fittings business unit, a position he held since September 2015.

Ted Crandall

Board Officer
Senior Vice Pres., Control Products and Solutions, Rockwell Automation

Ted serves on the board of directors for Rexnord Corporation and on the board of governors for NEMA. He is also active in the community and is a current board member and former board chair for Junior Achievement of Wisconsin.

Brian DiBella

Board Officer
President, Electrical Wiring Systems, Legrand North America

DiBella joined Legrand in 2004 as Chief Information Officer. In 2007, he was appointed VP & GM of the Wiremold operation, and named President of the EWS division in 2014. Prior to Legrand, Brian held various management consulting positions.

Larry Stern

Board Officer
President & CEO, Standard Electric Supply

Stern is former Chairman of the Board of Directors of the NAED. He previously has been involved with NAED serving on the LEAD Committee, as a member of the South Central Regional Council, leading the Region as its Vice President in 2008.


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Paul Molitor

President & CEO

Paul Molitor came to IDEA from the National Electrical Manufacturers Association (NEMA) in Rosslyn, Virginia. At NEMA, he was responsible for the association’s strategic initiatives, interfacing with electrical utilities, manufacturers, state and federal agencies, and the U.S. Congress.

Aneesha Mehra headshot

Aneesha Mehra

Director, Finance and Administration

Aneesha has been in the finance and accounting industry for over 18 years, and has expertise in a variety of industries. Prior to joining IDEA, she worked in the audit industry, entertainment, advertising, manufacturing, subscription services and pharmaceuticals.

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Mike Wentz

Executive Vice President, Sales and Marketing

Mike has more than 30 years of electrical industry and technology provider experience and has expertise in a variety of industries including electrical, plumbing, HVAC, industrial, medical, electronics, lighting, safety products, fasteners and food distribution.

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Sherri Thorne

Director of Product Content Services

Sherri Thorne joined IDEA over four years ago as a Distributor Specialist before becoming the Director of Product Content Services. She is responsible for the IDEA Connector product release planning and management, and oversees both the Client Solutions customer support team and Data Content team.

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Reina Munsch

Director of Marketing

Reina has been a marketing professional for more than 20 years and has an expertise in branding, campaign development, and execution. Prior to joining IDEA, she worked in healthcare, entertainment, advertising and media. Reina has a business and marketing degree from the University of Pittsburgh.

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Tom Guzik

Director, Digital Integration Services

Tom brings to IDEA nearly 30 years of experience working with electronic data interchange (EDI), 20 of which have been in the electrical industry. Prior to joining IDEA, he also worked with SAP systems, inventory control, logistics and warehousing, and Vendor Managed Inventory (VMI).

Susan Streich

Director, Strategic Accounts

Susan has over a decade of electrical channel experience and more than 25 years’ experience working with product content and product data analysis. Prior to joining IDEA, Susan was integral to Vista Information Services while working at Epicor and spearheaded the market research project in the electrical industry.

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Mary Shaw

eBusiness Standards Consultant

Mary has been part of the electrical industry for over 30 years, specializing in eCommerce and data standards development and integration. She facilitates the development of electrical industry product data and eCommerce standards via the IDEA Industry Standards Committee.