IDEA Connector is the premier Master Data Management (MDM) platform that allows electrical channel trading partners to securely share accurate product information from a single source like never before.
Accurate and Timely Product Information
IDEA’s Data Quality Program analyzes all data in the IDEA Connectorsm to ensure it’s complete, accurate, up-to-date, and in line with the industry’s highest expectations.
Data Source Transparency
All the content within the IDEA Connector is specifically categorized to provide maximum transparency regarding where the product data comes from.
Qualilty & Consistent Standardized Data
The product data in the IDEA Connector has been scrubbed and validated against wholesale industry eBusiness standards to ensure quality and consistency.
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The electrical channel product data for AD’s eContent Service program is powered by the IDEA Connector. IDEA also offers AD members discounted rates and incentives for the IDEA Connector.
IDEA partners with IMARK to educate their members on the business value of automation and offers members discounted rates and incentives for the IDEA Connector.
NAED publicly endorses the IDEA Connector as the preferred source of manufacturer product and pricing information. New members also receive discounts for the IDEA Connector.
IDEA partners with EFC to tailor the IDEA Connector to the needs of the Canadian market such as incorporating French language, metric units of measure, and Canadian pricing.
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Want to know what product content your suppliers provide?
IDEA Connector enables
Lura McBride's sales team
to easily share accurate
She’s Chief Operating Officer,
Van Meter, Inc.
“ The product data in the IDEA Connector drives our business system and is critical to increasing our profitability. Without the IDEA Connector, we’d need 3 to 4 times more staff internally and the data still wouldn’t be as good as what we get from Connector. ”
Director of Strategic Pricing, Kirby Risk Electrical Supply
“ IDEA Connector is our sole source of product information. Our sales management all rely on product data being as complete as it can be. There’s a very direct relationship between having good data and how smoothly our business runs. ”
MIS Director, Stanion Electric
“ The IDEA Connector provides an efficient model to capture each of our manufacturer’s data in one place right at our desktop. They've helped us build relationships with our suppliers so that we can get the data we need to keep our customers happy. ”
Van Meter Industrial